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Jonathan Sands speaks about risk management

par News Assurances

At the Economist Risk Summit this year held at the Willis Building, the themes evoked emerging risks and how to move forward with these new risks. Jonathan Sands, Chairman of the famous brand consultancy company Elmwood, took part in the debates and displayed a creative point of view in terms of risk management. When dealing with risks, he suggests to not simply worry about what may happen or not, but rather to take time to consider new horizons or new futures as opportunities to get ahead of competition. He suggests future risks would have something to do with technology and how it will modify today's ways of dealing with business. He takes the retail business as an example where shopping online has modified the way a shop is considered. Embracing entrepreneurial thinking is the way to face risks and turn them into possible opportunities. "Wherever there is a challenge there is an opportunity" says Jonathan Sands, "and stepping into other peoples shoes gives you new solutions for new markets". View all of our videos here : http://www.newsinsurances.co.uk/toutes-les-videos

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